Google Business Profile guides

Customers see your Google profile before your shop. These guides go through it field by field.

11 articles

Your Google Business Profile is what a customer sees before they see your door: the hours, the photos, the phone number and the reviews, all on one card. Many profiles are half filled in and never touched again. These guides go field by field, from getting verified to keeping holiday hours right, and each one says what the field changes and how long it takes. The place to start is the complete Google Business Profile optimization guide; if your profile is not live yet, verify it first.